Health Products Card – United Healthcare Insurance

Take advantage of your medical health insurance plan. Some plans come with Over-The-Counter (OTC) coverage through Health Products Benefit medical benefit. It’s a great way to get personal care products at no extra cost to you. With this type of medical insurance plan, the benefits will be easy to use online. Just make sure your insurance plan provides this benefit.

FirstLine Medical is the supplier of all products for those who have a Health Benefit Card plan. It is UnitedHealthcare Insurance Company who manages FirstLine Medical through its affiliate OptumRx. If you health plan provides you with Benefit Credits, you can order personal health care products from them. Generally, each quarter you will automatically receive Benefit Credits that are loaded to your card or account. After reviewing the catalog, you can create and submit your order and the products will be delivered right to your shipping address.

Placing an Over The Counter product order is simple:

  • There are NO out-of-pocket costs when you use your Benefit Credits.
  • There is NO charge for shipping, handling and taxes.
  • Easy to order options such as by phone or mail or online.
  • Items offered under this plan benefit can only be used by the plan member.

Some of the types of items available are:

  • Blood Pressure Monitor
  • Pill Box
  • Bladder Control Pad
  • Disposable Brief
  • Pill Splitter & Crusher
  • Washable Brief
  • Safety Benches
  • Tub and Stair
  • Safety Treads
  • Thermometer
  • Adjustable
  • Transfer Bench
  • Supports
  • Cane
  • Stockings & Socks
  • Sunburn Relief
  • Cleansing Wipes
  • Acid Reducers
  • Antacid Tablets
  • Allergy Relief
  • Saline Nasal Spray
  • Medicated Chest Rub
  • Adhesive Bandages
  • Eye Drops
  • Nicotine Lozenge, Gum & Patch
  • Toothbrush
  • Lip Balm
  • Toothpaste
  • Mouth Moisturizer
  • Dental Floss
  • Vitamins
  • Cold Multi-Symptom — Day and Night
  • Motion Sickness Tablets
  • Muscle and Joint Gel
  • Hemorrhoidal Ointment
  • Aspirin
  • Pain Relief
  • Gas Relief
  • First Aid Kit
  • Hand Sanitizer
  • Anti-Itch Cream
  • Isopropyl Alcohol
  • Nasal Decongestant Spray
  • Sore Throat Lozenges & Spray
  • Earwax Treatment Drops
  • Ice Bag
  • Hydrogen Peroxide
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IMPORTANT: This information is not a complete description of benefits. Contact the plan for more information. Limitations, co-payments, and restrictions may apply.

Take advantage of your medical health insurance coverage benefit!

If your medicare insurance OTC item is not in stock, an item of similar or greater value may be substituted in your order. The Return Policy is generally as follows: Due to the personal nature of the products, no returns or exchanges are allowed however, if you receive a damaged item, please email FirstLine Medical at within 30 days of your purchase.

Please be aware that the Benefit Credit amounts vary by health plan and some products in this catalog may not be available to all members. The health information provided in the catalog or on this site is general in nature and is not medical advice or a substitute for professional health care. It is provided for your information and convenience only. Note: Your OTC benefit only covers items listed in the most current catalog available which is generally easily available by logging in online to your account.

Steps to Login to your CURRENT Health Products Card Benefit online account:

  1. Visit
  2. Type in your current Username and Password in the spaces provided.
  3. Click on the “Login” button.
  4. You will then be signed in and can manage review the medicare OTC products available and place and order online.

Steps to Register and Create a NEW Login online account:

  1. Visit the following website in your internet browser:
  2. Click on the “CREATE ACCOUNT” button.
  3. Proceed to provide all the required information exactly how it appears on your health plan card such as:
    1. Name
    2. Member ID
    3. Zip Code
    4. Email Address
    5. Date of Birth
    6. Create a Username and Password
    7. Create Security Questions and Answers
  4. Choose to remain opted in or opt out: if you do not opt in and choose to opt out, you will not receive communications about your Health Products Benefit Card from FirstLine Medical via email. You will still receive information regarding your order by email.
  5. Click on the “SUBMIT” button.
  6. Be sure you receive a registration confirmation or make sure you can login and manage your new UHC Health Products Benefit Card account online.