Company: Anthem Blue Cross Blue Shield  & Walmart:

This company has partnered with Walmart to allow Eligible Members to make better use of their Over-The-Counter Benefit. Eligible Members of Anthem Blue Cross Blue Shield will save on many over-the-counter (OTC) health items! The sponsored program they have created is called: Healthy Benefits Plus. The Customer Service Support Phone Number is: 1-866-413-2582, TTY 711. This number is for questions and assistance regarding Healthy Benefits Plus. However, if you have questions about your health insurance plan or coverage, please call the number found on your current health plan ID card. You must be an eligible Anthem member to register for Healthy Benefits Plus. Use the programs website to access your OTC benefits anywhere, anytime.

You can instantly redeem your benefits on qualifying products with your card number or barcode when you are ready to checkout. It is a very easy online process. To view your benefit information and get details on how to shop, see below. You can also find your program website information in the welcome materials that were sent to you in the mail. Be sure to review your welcome materials or login to your program website for a full description of benefits and shopping options.

The following are the product categories that are covered by Anthem Blue Cross Blue Shield (BCBS):

  • Allergy and sinus 
  • Braces, support and heating pads 
  • Cold and flu 
  • Diabetes OTC 
  • Digestive health 
  • Eye and ear care 
  • Feminine hygiene 
  • First aid
  • And so many more!

What is the Anthem Blue Cross Blue Shield Over The Counter Benefit?

It is a preset money amount or allowance provided at no additional costs to for eligible members to use to purchase over the counter products. No money out of pocket is required. Again, there is an automatic allowance provided to spend on thousands of lower-priced OTC items such as allergy medication, cough drops, first aid supplies, oral care, pain relievers, vitamins and much more!

Why use the Anthem BCBS OTC Benefit?

  • Save money & make your benefits go further!

  • Save Time! With three ways to shop – online, over the phone or by mail.

  • Access thousands of lower-priced OTC products.

How do you use the Anthem OTC Benefit?

You may choose from four different ways to shop.

Why create a Healthy Benefits Plus online account?

With the Healthy Benefits Plus online account you will be able to:

• View your allowance balance / amount left to use for the OTC benefit
• Browse all items that are eligible
• Use your Anthem OTC card number or barcode to redeem benefits
• Review the transaction history
• Update your personal account information

Create a New Anthem OTC Healthy Benefits Plus online account:

  • Visit: or click here.
  • Click on the “Register” link located in the upper right hand area of the page.
  • Type in and provide the following:
    • 17 Digit card number
    • Your Zip Code
    • Your Date of Birth
  • Click on the “Continue” button.
  • Continue to move forward and provide all the required information to verify your identity and complete the registration for a new online account.

Login to a New United Healthcare OTC Healthy Benefits Plus online account:

  • Visit: or click here.
  • Click on the “Log In” button.
  • Type in the following in the fields provided:
    • The Email address
    • Your current password
  • Click on the “LOG IN” button and begin managing your current online account.

What to do AFTER you login or register online:

  • To create an order online first explore the thousands of approved over-the-counter health products on the website or mobile app. When you are ready to buy, simple click “Buy Online”.
  • You will then be transferred to to build a basket and complete your purchase. You can create a account or checkout as a guest.
  • When you are at the checkout page, select the”Gift Card” option for payment.
  • Provide your 17-digit account number and 4-digit security code from the back of your OTC card.

Use the Quick Balance Check Tool for your OTC Card:

  • Visit: or click here.
  • Type in the following:
    • your 17-digit card number
    • your 4-digit security code
  • Click on the “I’m not a robot” box.
  • Click on the “Check Balance” button.

Download the Healthy Benefits Plus App:

NOTE: You should be able to download a copy of the catalog online or through the app.

2021 Anthem BCBS OTC Catalog

Anthem BCBS Over-the-Counter (OTC) Video Summary: